posted this on March 16, 2012, 5:46 PM
As you may have noticed we have been experiencing a number of issues regarding revenue reporting in your Producer Dashboard over the past few months. While these issues have not affected the actual payouts (those are run through a separate system), we want to provide an update on where we are with regards to resolving these issues.
The current accounting system used for reporting revenue was created a number of years ago and is showing its age. This is the back-end system responsible for reporting revenue and RPM numbers in our Dashboard. It was not built to scale to the number of producers and amount of revenue that we now deal with on a daily basis.
We’ve worked to replace individual components of this system to keep it as stable as possible in order to close out 2011. Now that the last 2011 payments have gone out we are going to switch over to our new system. The new system has been built from the ground-up to accommodate the larger number of producers and the amount of revenue that Blip now needs to accommodate. Additionally it will allow us room to scale rapidly in the future as our business grows.
Starting next week we will begin an effort to swap out the last remaining components of the old system in favor of the more robust new system.
We are planning to make the switchover to this system as smoothly as possible, but with changing such a critical part of our platform we are anticipating that there may be some bumps along the way. We will be monitoring the change-over very carefully over the next few weeks as we replace individual components of our system. Any discrepancies between data provided by the old system and the new system will be analyzed, and we will be auditing individual accounts to ensure the new data reflected in your Dashboard is accurate.
Separate from the growing pains we have been experiencing with our own systems, we are currently working to fix an issue with one of our third party ad partners, which is resulting in displaying lower-than-actual RPMs in many producers' Dashboards. From March 6th to March 15th we have received incomplete data from this partner, which is resulting in RPMs and revenue appearing lower than they actually are from March 6th through March 15th. We are working with this ad partner to resolve the issue and expect to automatically update the information in your Dashboard next week.
Thank you for bearing with us during these bumps in the road. We are confident that these changes will help us make your producer Dashboard a much more solid and reliable resource for you on a day-to-day basis in the long term. We will be posting updates to this article during the transition, so please subscribe if you would like to follow our progress. If you have any questions or concerns, please feel free to contact us through Producer Support.